Catching up with the Marketing Momentum.

Posted by Joel Goldstein

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Oct 24, 2019 12:55:54 PM

Happy Fall! We can't believe it's the end of October already and 2020 is right around the corner. We are busy preparing for the year ahead and looking back on everything we learned in 2019. 

ICYMI, in our last newsletter we talked about what we learned from attending Inbound 2019, Hubspot's annual marketing conference. Held in Boston in September, Inbound 2019 brought together more than 26,000 attendees who sat in on 377 different sessions. And those sessions were led by 250 thought leaders, marketing, sales and customer service professionals!

At GGC, we’re always learning. For example, in the “Overcoming Blind Spots in Managing Unconscious Bias” breakout session, we learned simple mind hacks to neutralize personal bias and its effects; and how to prevent or reduce the consequence of bias in order to create a truly inclusive workplace. In the “Advanced LinkedIn Ads for the B2B Marketer,” we learned about advanced targeting tactics to laser-target your highest-impact leads, bidding strategies that open your ads up to the most traffic at the lowest possible cost, and advanced ABM strategies you can use today to generate the greatest leads.

Some other sessions that stuck out to us include:

  • How to Drive Massive Organic Traffic Without a Big Budget
  • 5 Practical Applications for AI for Inbound Marketers
  • Turn Data Into Actionable Insights In 15 Minutes or Less
  • How to Deliver Presentations That Convert More Sales & Win More Business

If you’re interested in learning more about these sessions – or anything else that happened at Inbound 2019 – just ask us. We’re happy to tell you! There is also time to sign up for our 15 minute audit

Were you at Inbound 2019? We’d love to hear about your experience!

Topics: Inbound Marketing, digital marketing, B2B Marketing

About Us and this Blog:

At Goldstein Group Communications, we believe passionately in the power of great ideas, coupled with the impact of measurable results. It’s a philosophy that delivers customers to the sales team, profits to the CFO, and sustainable growth to the CEO. Inspired ideas that are grounded in the real world demands of the market.

We call it Measurably Better Marketing. 


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