How Healthy Is Your B2B Martech Innovation Stack?
We’ve long held that the impact of technology plays a significant role in marketing impact. At this stage, ...
FUEL
Powering Your Marketing Engine
Goldstein Group’s communications manager, Rachel Kerstetter, successfully completed the Examination for Accreditation in Public Relations, entitling her to use the APR professional ...
Benjamin Franklin told us that the only things certain this world are death and taxes, but COVID has added something new to the list: uncertainty. That applies to every corner of B2B ...
Social distancing doesn't mean we get to put sales on hold.
As with everything related to the virus, new patterns and behaviors are taking place, and it's likely to shape our ...
When many of our prospects are working from ...
In a recent survey by IEEE Globalspec, 61% of B2B marketers reported ...
During the past few weeks, some agency clients are continuing to do ...
2020 was finally going to be the year for the new company website! Until the coronavirus came along.
Many companies have put their new website development plans on hold, ...
Carolyn Polanski has been promoted to become GGC’s Senior Account Director. In this role, Carolyn will serve as a member of the agency’s management team and lead the account service ...
Sometimes customers say the darndest things.
In our work ...