FUEL

Powering Your Marketing Engine

Topics: Lead Generation

Goldstein Group Wins Gold for Technical Writing

December 15, 2022   Posted By Joel Goldstein

Goldstein Group is proud to have taken home the Gold Rock, top honors, in the Technical Article category of the 2019 PRSA Cleveland Rocks Awards competition.

Written on behalf of our client Rittal, the article “Rethinking Enclosures to Support IoT and the Edge” was developed to help a technical audiences understand the benefits of Edge computing for their organizations along with the unique challenges to be addressed when deploying IT equipment into non-IT environments.GGCGoldSlide

Each Rocks Award entry is judged by an independent panel of senior marketing communications professionals on the quality of research, planning, implementation and results, with a total possible score of 100 points.

This top honor in technical writing illustrates GGC’s competitive advantage for clients when it comes to technical accuracy and expertise in marketing to engineers. There are few things more frustrating than having to rewrite content developed by an agency that doesn’t speak “engineer.” But GGC specializes in marketing to technical people from handbooks and guides to white papers, webcasts and other engineer-to-engineer level content.

Congrats to the teams at GGC and Rittal!

 

 

Stay Awhile

Subscribe for B2B marketing insight
AEO vs. SEO: What’s the Difference, and How Can B2B Companies Leverage Them for Success?
Marketing AI As I think about last week's Marketing AI MAICON conference that I attended last week, I actually think back to two old technology stories from the 1980s that I think are relevant. What in the world can the ...