Metrics That Matter: 10 Numbers Every Marketer Needs to Know.

Posted by Joel Goldstein

Mar 20, 2019 12:25:13 PM

We love the metrics and analytics behind marketing. We’ve never been afraid of measuring the impact of our work, and in fact our tagline “Measurably Better Marketing” not only is a strong value for our clients, but also a reminder and challenge to each of us to focus on doing great work that shows improvement every month, every quarter, every year. 

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Topics: digital marketing, Measurably Better, sales, 2019 Planning

It's Marketing Budget Season -- What's Driving the Numbers this Year?

Posted by Joel Goldstein

Mar 5, 2019 10:30:00 AM

Today we are bringing you something we covered in our recent GGC Marketing Momentum Newsletter. That's right, everyone's favorite topic - the BUDGET! 

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Topics: budget, Budgeting, 2019 Planning

Do You Know What We Did Last Summer???

Posted by Joel Goldstein

Dec 19, 2018 3:31:41 PM

Well, we didn’t produce a teen slasher movie that turned into a successful franchise, but we did host a chilling event on a dark rainy afternoon. Now when I say chilling, I’m talking about groups of clients and vendors enjoying ice-cold beverages and great food at the Summer Marketing Camp we held back in August. We hosted food trucks from Barrio and East Coast Custard, much to the delight of our guests who were willing to step out in the rain (umbrellas provided) to partake of the tasty treats. It was more than just fun and games though; we also shared some valuable advice on how to deliver “Measurably Better Marketing” from a variety of industry experts. 

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Topics: B2B, social media, digital marketing, Education, Measurably Better, marketing to millennials, White Paper, 2019 Planning

About Us and this Blog:

At Goldstein Group Communications, we believe passionately in the power of great ideas, coupled with the impact of measurable results. It’s a philosophy that delivers customers to the sales team, profits to the CFO, and sustainable growth to the CEO. Inspired ideas that are grounded in the real world demands of the market.

We call it Measurably Better Marketing. 

 

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