So much is changing about marketing that sometimes it’s hard to know what to prioritize. So
turn for advice to the best place possible – your customers! They’re clear on telling us what works, and what doesn’t. Our newest eBook goes through five of the most important suggestions customers are whispering in our ears:
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Does the brand matter?
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Is message competition getting out of hand?
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How building awareness doesn’t replace preference?
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How many people decide to buy?
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When does the marketer’s job begin and when does the salesperson take over?
See the eBook for the five most important things customers are telling us all:
Written by Joel Goldstein:
Goldstein Group agency president who builds “Measurably Better Marketing” programs that create WOW experiences for clients.
