So much is changing about marketing that sometimes it’s hard to know what to prioritize. So
turn for advice to the best place possible – your customers!  They’re clear on telling us what works, and what doesn’t. Our newest eBook goes through five of the most important suggestions customers are whispering in our ears:

• Does the brand matter?

• Is message competition getting out of hand?

• How building awareness doesn’t replace preference?

• How many people decide to buy?

• When does the marketer’s job begin and when does the salesperson take over?

See the eBook for the five most important things customers are telling us all:

Written by Joel Goldstein:

Goldstein Group agency president who builds “Measurably Better Marketing” programs that create WOW experiences for clients.