Mission Accomplished: Littelfuse Speed2Design Wins Second Platinum MarCom Award

Posted by Loren Meck

Apr 2, 2015 2:05:00 PM

Littelfuse, Inc., the global leader in circuit protection, has received a 2014 Platinum MarCom Award in the Marketing/Promo Campaign/Special Event category for the planning and promotion of the Speed2Design 2013 campaign. The company earned its second Platinum Award for creating a unique campaign that educated electronics engineers about the importance of circuit protection, while offering them a chance to win a behind-the-scenes ‘EXPLORATION & DISCOVERY’ experience at two NASA facilities.

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Topics: Littelfuse, advertising, Twitter, MarCom Awards

5 New Ways We’re Using Google Advertising to Drive Leads

Posted by Joel Goldstein

Apr 10, 2014 11:56:00 AM

Yes, it’s tough keeping up with all the changes in online marketing.  In our shop, we talk aboutNew Call-to-Action how as marketers are jobs are changing every two years, with new tools and technologies to master.

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Topics: Google, PPC, ROI, remarketing banners, Twitter, algorithm

Do Sponsored Tweets Campaigns on Twitter Work?

Posted by Joel Goldstein

Apr 3, 2014 12:33:00 PM

They’re admittedly new to b-to-b marketers, but sponsored tweets are just one of the new tactics we’re using to drive qualified visitors to client sites, drive higher social media engagement (important to Google and boosting search engine rankings), and to generate leads.

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Topics: advertising, sponsored tweets, Twitter

Social Media Success: Sometimes Lightning Strikes Twice and for GOOD reasons

Posted by Loren Meck

Mar 26, 2014 2:42:00 PM

Congratulations to our client Littelfuse for being a finalist in the PR NEWS Social Media Icon
Awards
.  For the second year in a row, the Littelfuse Speed2Design campaign (www.speed2design.com) has distinguished itself from the masses of B2B social engagements.

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Topics: Littelfuse, social media, Goldstein Group Communications, Twitter

About Us and this Blog:

At Goldstein Group Communications, we believe passionately in the power of great ideas, coupled with the impact of measurable results. It’s a philosophy that delivers customers to the sales team, profits to the CFO, and sustainable growth to the CEO. Inspired ideas that are grounded in the real world demands of the market.

We call it Measurably Better Marketing. 

 

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